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온라인카지노 커뮤니티 유니벳 U+×Meta's 'Why Not' BoostUs' Fostering Strategy

Creating a playground for 온라인카지노 커뮤니티 유니벳
온라인카지노 커뮤니티 유니벳 became a 'True Fan commun온라인카지노 커뮤니티 유니벳y' loved by MZ generation

Baek Sang-kyung | No.380 (November 2023 Issue 1)
Article at a Glance

In the digital age, consumers never follow what they are told. It's important to put aside the message you want to convey and start with a comfortable relationship. You need to be natural, subtly point them in the right direction, and let them do the work. The same goes for connecting people to each other and weaving them into a community. The sense of connection in a gathering is an implicit driver. In this regard, LG U+'s 'Why Not BoostUs campaign in collaboration with Meta is a good example of what marketing should be in the digital age. It's all about "putting down" and building a community of the brand's "True Fan 온라인카지노 커뮤니티 유니벳" while supporting the growth of nano-micro 온라인카지노 커뮤니티 유니벳. With the help of LG U+ and Meta, these influencers will naturally create brand-friendly content and deliver positive value to other consumers. Knowing this and 'letting go' is the key to success. Collaborating with Meta helped them gain expertise in short-form content in a short amount of time.



‘717 videos, 14.94 million cumulative views, 206,000 likes, comments, and shares.’

These are the marketing results that LG U+ has achieved on its online video platform in just over three months from May this year. Not only did the company produce and distribute a large number of video contents in a short period of time, but it also generated nearly 15 million views and more than 200,000 direct responses (engagements). Considering the relatively slow decision-making structure and conservative nature of almost all large enterprises, this is a groun온라인카지노 커뮤니티 유니벳eaking achievement in terms of content volume and speed.

LG U+'s ambitious creator development campaign 'Why Not BoostUs' is at the center of this. It is a program that supports the step-up of "nano-micro 온라인카지노 커뮤니티 유니벳" (content 온라인카지노 커뮤니티 유니벳 in the growth stage of 1,000 to 50,000 subscribers) who are still in the "underdogi " status by partnering with Meta Korea, which operates Instagram, the representative social networking service (SNS) of MZ generation. A total of 120 온라인카지노 커뮤니티 유니벳 active on YouTube and Instagram participated in the program and received intensive training and know-how from LG U+ and Meta for 100 days. In the process, they experienced LG U+ products and services firsthand and shared their experiences with their subscribers while fulfilling related content creation missions. The results, which were created by the unique participants using their own creativity under a structured training program, became the spearhead for spreading the brand experience of LG U+.

The positive results were not limited to LG U+'s marketing efforts. The nano-micro 온라인카지노 커뮤니티 유니벳 who participated in the campaign also saw significant growth. The number of followers of participating 온라인카지노 커뮤니티 유니벳 increased by an average of 121% during this period. The creator with the largest growth jumped from 48,000 subscribers to more than 123,000. This means that nano-micro-온라인카지노 커뮤니티 유니벳 have grown into full-fledged influencers, reaching over 100,000 people. This is also a successful outcome for Instagram as a platform, as talented 온라인카지노 커뮤니티 유니벳 ensure quality content. It is a win-win collaboration between LG U+, Meta, and the three participating 온라인카지노 커뮤니티 유니벳 of 'Why Not BoostUs'.

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  • This content was translated into English by AI (using DeepL) from an article that was originally written in Korean in the 온라인카지노 커뮤니티 유니벳 (Donga Business Review). Therefore, please understand that there may be some awkward expressions.
  • The 온라인카지노 커뮤니티 유니벳 has all legal authority over this content. Please note that unauthorized use and distribution may be subject to legal sanctions
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